Built to Last

Involvement
Concept, Marketing, Writing, Booking
The first ever podcast conference for brand builders

This first-of-its-kind conference featured guests from companies that are invested in building stronger brands and creating compelling content in all forms. Speakers included:

  • Emily Heyward  — co-founder, and chief brand officer, Red Antler.
  • Chris Savage — founder and CEO of Wistia.
  • Helena Hambrecht — co-founder and co-CEO, Haus.

We took the concept of an in-person conference and delivered it as a podcast. Built to Last attendees received access to a private podcast feed where we released seven episodes over the two-day conference. Each episode featured lessons and insights to help attendees craft memorable content and campaigns that create devoted audiences.

Over 3,000 people registered to attend Built to Last and it was selected as a Webby Award Official Honouree in 2021.

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